This week’s episode of Critique My Profile features Heather Rae (@insearchofsquid), a blogger and author who just finished the first draft of her thriller/mystery novel. Go Heather! Check out the video and my tips for her below:
(Isn’t it hilarious when someone makes a video and they get caught in a really awkward pose? Yeah. What up.)
Some actionable tasks for Heather:
Bio/Background
- So far so good, maybe add some details about the book you’re working on? Draw your followers in. I like the bio you use on your website.
- Could be cool to add something writing (or squid) themed to your background to make it pop. Sounds corny, but it just rounds out your personal brand. I used Dreamstime to buy a stock photo for my own background.
Tweets:
- You have a good mix of personal in there, keep it up!
- Tweet about the process of writing your book. People become invested in a project if they hear about how it’s going.
- When tweeting a blog post, make people want to click by writing a little description or catchy quote.
- When talking about people/events/companies link to their Twitter profiles (if applicable).
- To become a bigger part of the writer’s community, try joining a weekly Twitter chat. These chats are a great and effective way to meet people with similar interests. Participants track their conversations using hashtags followed by the name of the chat, i.e. #writechat. They’re all have set days and times, so click on the links below to read the details. Here are some good ones for authors:
- #litchat- http://litchat.net/
- #writechat – http://wthashtag.com/writechat
- #followreader – http://followthereader.wordpress.com/
Alright guys, what do you think? Did you find this video helpful? Do you have more ideas for Heather? Leave your comments below! And if you want me to critique your profile, leave your Twitter handle in the comments.



