About once per week I send out a tweet that looks something like this: “Please, for the love of GOD, stop using the retweet button!” Hence, the name of this post.
I try to explain the person you’re retweeting probably won’t see that you’ve mentioned them. I try to explain that’s half the point of retweeting someone.
No one listens to me. Maybe 140 characters isn’t enough to clarify the importance of writing “RT @username.” Or, what is more likely the case, only twenty or so people actually see that tweet, meaning only two or three of them actually listen up and stop hitting that button.
Don’t ask me why Twitter.com and HootSuite fail to include tweets sent via retweet button in your list of mentions. They just don’t. So until they find a way to include those tweets, stop using the damn button.
To illustrate my point, here’s a little diddy of a video I made this morning. Watch and learn, people:
Sure, it takes a few more seconds, but makes the retweet actually count rather than go to waste. Capiche?
A Few Points to Address
To clarify a few things before you pee yourself:
1. You can change the settings in Hootsuite so it’s an “old-style RT” – meaning once you’ve changed those settings, feel free to use the button.
2. A “twoosh” – or, perfect tweet of 140 characters – will have to be edited. Because the button doesn’t include the person’s username as part of the character-limit, it’s easier to retweet. Still…. Read #3:
3. Yes, it’s easier to use the button. Sometimes I even do it. But the lovely Sree put it this way: “The auto RTs are easier (I used ’em this weekend on the road), but they have less value.”
4. Before you comment saying, “But you can see the retweets,” watch the effing video. I really don’t want to have to explain to everyone that I know you can see the retweets. This is my job, you know. I do realize how Twitter works. My point is that even though you can see those retweets, it’s in a separate section of Twitter. It takes more time, effort and clicks. Meaning people are less likely to see that you’ve retweeted them. I’ve only looked at that section a few times, and I’m always surprised that someone has retweeted me. My point is that if you want to ensure that someone sees your retweet, don’t use the button.
5. Sure, a retweet is for your followers, not for the original tweeter. It’s not all about ego. Thing is, plenty of people do care that they’re retweet is seen and if you’re wondering why yours isn’t, this may be the reason. If you don’t care if the original tweeter sees your tweet, then just ignore this post altogether.