Consulting

Social Media Consulting for Authors

I worked as a book publicist for a boutique PR agency and, unfortunately, a New York Times review can no longer help sell books. Readers want a personal connection, not some unrelatable opinion from a faceless reviewer. Readers want personalized recommendations, friendly neighborhood book bloggers and fan pages where the author actually responds.

Today, what can help sell books are relationships. Make it easy for readers to engage. Connect directly with book clubs on Twitter. Update fans on your writing/tours/signings/readings. Fiction or nonfiction, it doesn’t matter. There are incredible communities online – covering everything from knitting to politics to cooking to rock climbing.

What I offer: My consulting service is specifically designed for authors and addresses social media expansion. The package is tailored to your needs, experience and online goals.

My no-nonsense approach builds your author brand as well as selling tons more books. How I can help:

• Create unique and engaging social media profiles so the fans start pouring in
• Captivate more readers who then refer your books to their friends/book clubs/etc
• Increase book sales by using social media to build a loyal following
• Stand out from other authors (most of who are still stuck on MySpace) by honing in on your personal brand
• Generate an insane amount of book buzz that keeps going… long after publication.

Contact me at maschembari (at) gmail (dot) com for rates and availability.