resume

The Worst Job Search Advice

by Marian Schembari on January 12, 2010

Answer the interview question, “what’s your weakness?” with a positive spin (ex: “I’m a perfectionist” or “I work too hard”). Ummm…. I’m pretty sure interviewers can see through that. The best answer I ever gave? “I’m young”. I think it pointed out (the obvious) that because of my age I wasn’t as experienced as the next guy, but also highlighted that I would have a different perspective. But at the end of the day you’re not being honest if you say something like “perfectionist” – it doesn’t highlight your uniqueness and sounds like you’re reading something from a book. Be honest, show how you overcame that weakness and for God’s sake, stand out.

Follow a template. For the longest time I wrote cover letters with this general outline:

  • State the position for which you’re applying
  • Mention two qualifications and what you know about the company
  • Refer to enclosed resume and state when you’ll be following up

None of those cover letters got a reply. I’ve said this a million times already, but be honest, write well, try not to be boring and switch it up so your letter doesn’t get lost in the pile.

Don’t quit your day job. Unless you’re unemployed you a) wont be pressured to get the work done, b) wont have the time to really find another job you love and c) will find a million excuses to stay in your comfortable cubicle. There are a million ways to make money during “unemployment” while you find the perfect full time job. One you actually want.

Spend a lot of time on your resume and cover letter. I don’t know how many times I need to say this, but no one reads that shit. You get a job by knowing people and the perfect resume wont help you with that. This is where your winning personality and go-getter attitude comes in. Spend that new-found time on LinkedIn, making contacts and researching your field.

This is a phone.

Check job boards and company HR sites daily. By the time these jobs are posted, the opening has been there for a while. People would rather hire a recommendation from a colleague than a stranger from a site. Get the inside scoop and don’t waste time applying via button click.

Be careful with your web image. Maybe don’t put naked photos of yourself online, but try not to let HR/Facebook horror stories wreck your groove. Make sure that when companies Google you, you’re all over the place rather than hiding under the proverbial rock.

Cold call. It’s annoying, doesn’t work and it’s better to make a few, but great, connections than a lot of random and insincere ones.

A couple pieces of good career advice:

Hire a some to write your resume” ~Penelope Trunk

Make your life one giant networking event” ~Dan Schawbel

Embrace your inner geek” ~Michelle Goodman

There really never was a career path for you” ~Chris Brogan

‘Do I Like You” is by far THE most important question you can answer for a hiring manager” ~Joshua Waldman


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Colleges have a tendency to harp on about the world of work and the basics we absolutely-positively-no-excuses-allowed must learn. But they did get some things right. Operative word: some.

What college teaches:

1. How to use the alumni network. I went to Davidson College, a liberal arts school in the South with about 1,600 students, meaning Davidson grads bond together like a cult. Ex: my parents were on vacation in Canada, ran into a woman wearing a Davidson sweatshirt and became fast friends. That being said, alums from universities around the country form a bond and, coupled with the fact that people love to mentor, means you can use and abuse the network like a cheap whore.

Davidson College, my alma mater

2. Job Fairs. The one time I did go to one of these events I made a great connection and a wonderful friend. These events are so effective because you’re put in touch with HR people at companies where you may want to work, which is uncommon outside the bubble of college. Graduated? Call your alma mater  and ask for their contacts then shoot the reps an email saying you went to College X and you’d love to ask them a few questions.

3. Concentration. Despite the fact that many of us had  classes only a few hours a day, we had a lot of work  outside of class. I spent the last 4 months at Davidson sitting at a desk writing my thesis,  meaning a 9 to 5 was starting to look pretty sweet. The enormous pile of work, along with balancing a social life, extracurriculars and copious amounts of alcohol, teaches students time management, organization and how to work for ourselves. Regardless of the irrelevance of most of my classes, it was learning how to learn that was as useful as any job.

4. The basics. Regardless of the extra steps we take to land work, it’s always important to dress appropriately for an interview, have a good working resume, know how to write a cover letter and understand the necessity for a timely thank-you note.

5. Follow the rules. Both campus career centers and day-to-day classes give us strict guidelines that dictate assignments. When you’re a student, this is great and in the real world this comes in handy as candidates who try and bypass the system are seen as annoying and “above it all”. Regardless of what additional steps you take to land a job, it’s always a good – and polite – idea to do the bare minimum first. It’s what comes later that gets us stuck…


What college doesn’t teach:

1. Personal branding. Career centers are old pros at giving workshops on everything from interview attire to  appropriate resume layout. While these workshops are helpful, they really only provide you with a foundation. What they don’t teach is how to stand out from the crowd. What if you don’t have a ton of experience? This is where social media and networking really come in handy.

2. Build an effective network. True, many schools have great alumni networks, but that’s not the only way to make friends in your field. Notice I said “friends” and not “contacts”. A friend/contact of mine gave me some kick ass advice about how to meet and really connect with people professionally – find out what you can do for them rather than how they can boost your career. I’m going to post later on the best ways to build your network. For now though, keep in mind that universities generally suck at this.

3. You don’t have to take a real job. Seriously. If it’s one thing that pissed me off about Davidson, it’s that we were all expected to take Big Important Jobs in finance or law or medicine. Maybe it’ was the plethora of rich white kids, but there was little to no variation in the school’s expectations. Many kids had consulting or banking jobs before graduation but honestly, the thought of taking something like that make me want to light myself on fire. I can only speak from the perspective of a Davidson grad, and there might be plenty of other schools with more creative opportunities, but just keep your eyes peeled for those not-so-cubicle opportunities.

4. GPA doesn’t matter. I was NEVER – not once – asked for my grades when looking for work. Want to know why? Because no one gives a crap. Your abilities to write a philosophy paper have zero bearing on your ability to rock your job. Unless you’re a doctor/lawyer/financial consultant, big companies don’t ask. So stop stressing.

5. Don’t always follow the rules. Send your thank you notes. Firmly shake hands. Wear a tie. But the bare minimum will usually cost you the job. Go the extra mile and don’t just network, make friends. Make your resume snazzy (not pink or scented, mind you). I use quotes on mine – the idea came from Guerrilla Marketing for Job Hunters and they have great resume resources online. I also suggest getting business cards.

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Unfortunately, the world requires internships and it’s not fair, but I have yet to give a realistic way to get around that. So to conclude my internship series, here are my top 5 tips for getting the experience of an internship without actually being someone’s bitch:

1. Meet people. I already talk a little about how networking is a big plus regarding internships, but this is easy to do by joining professional organizations, using social media, contacting potential “mentors” (alumni offices are awesome for this exact purpose) and abusing any and all connections.

2. Freelance. A lot of young people don’t even think of this as an option because it’s something more seasoned professional do, but getting freelance work through friends, using Craigslist and contacting your dream company directly puts the big names on your resume, generates contacts and builds up an impressive portfolio (which is always handy).

3. Use social media to get your name out there and establish yourself in the desired professional community. This entire blog is a result of me getting a job after college, where I used Twitter, Facebook and said blog to get people talking. This resulted in a full time job, but also a ton of freelance work (NY Times, HarperCollins and various authors).

4. Temp. Interns are really just glorified assistants, so might as well get paid for the work you’d be doing anyway. Many temp agencies can set you up with part-time gigs in the field of your choice and being a paid employee of a company is always more impressive than being an intern. This also gets around not having the “mandatory” internship on your resume.

5. Become an expert. Read the top publications in your field, get books, watch webinars, make friends with bloggers – not only does this create contacts and integrates you into the professional community, but slowly establishes you as an expert (basically, all the things you can get from an internship).

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Internship Series part 2: The Cool Factor

by Marian Schembari on December 31, 2009

Just the other day I ran into a guy I went to high school with, Ed, who is an intern with a major fashion designer. He has a degree, is a helluva smart kid, but felt because of the recession he wouldn’t be able to get a paying job so chickened out and grabbed the first opportunity that came his way. Is he not gaining experience? I’m sure he his. But the time that he spends every day at the designers, he could be spending meeting people at all different designers, marketing himself to HR and going to interviews. He could instead end up somewhere he truly wants to be, with people who appreciate him for his work and his time, rather than his impressionable youth.

We also can’t forget the “cool factor”. Places like Ed’s company – designers, movie studios, event planners – have the prestige in certain circles of being The Coolest Kid on the Block and assume (correctly) that drooling kids will be falling over themselves to stuff envelopes. We’re willing to do shitty work for free so we can later say we worked for Time Warner/Burberry/Random House.

Chris Brogan wrote on his blog about the audacity of free, and how we shouldn’t be embarrassed to put a price tag on our services: “Paying something for a service or good helps us value it more.” And that’s the point now, isn’t it? Interns just aren’t valued, regardless of the “experience” they get in return.

When Jenavi Kasper resigned from her internship at a large ad agency, she wrote a letter that was later posted on a marketing blog. The response was enormous. She wrote, “When ‘helping with projections’ meant reading you numbers off a spreadsheet I became a little discouraged. When ‘working with scripts’ meant retyping scripts I was bummed. It was especially painful when I spent all morning cleaning out an office for the new girl while you guys took off to Starbucks.” She was doing assistant work. Except assistants get paid. And learn just as much as interns. So why do we still take them?

Tyler Hurst, Media Strategist at Amanda Vega Consulting, wrote me and complained about Kasper’s letter: “What I found was a meek whiner who refused to answer even the simplest questions I had”, he said. “I wanted her to be a rock star and she turned out to be a groupie.” While I don’t know this Jenavi character (she could have been the worst intern ever), she makes some excellent points. Internships are made out to be these wonderful experiences that are competitive and help us get our foot into the real world. What they really are is misleading and degrading.

Do you know what else offers amazing work experience, networking, and – gasp! – a roof over one’s head? A real job.

Tomorrow: The top 5 tips for gaining the experiences of an internship without actually having one…

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A rant on choosing only one career

by Marian Schembari on November 10, 2009

My awesome roommate and I have lived together since freshman year of college – we talk a lot, and there’s pretty much nothing we don’t know about each other. A few weeks ago we had a heart to heart that I can’t stop thinking about and now I’m mentioning it to everyone. Friends, colleagues, family, random people on the street. So let me set the scene:

Muffin, as she is known around the house, is an actress. A very VERY good one. She is also a mean baker, a health nut, and a gluten-free advocate. She’s also a fantastic writer, a comedienne, the best grocery-shopper I have ever known. As I mentioned in an earlier post, she moved to New York to pursue theater, and while I know she will be hugely successful, she wants to spend her life doing ALL the things she loves, not just one.

We’re allowed to be good at more than one thing

I moved to New York to pursue publishing. But I also love to write, cook, paint things and generally be crafty. But I moved to New York to work with books, meaning the only acceptable path in my life is to start at the bottom and work my way up. Apparently I have to always work with books. In the course of 20 years I should be the best in my field, giving speeches, teaching 20-somethings and successfully wearing pantsuits. Ew.

My mom (also awesome) wanted to join the ministry when she was my age. Then she dropped out of college and became a DJ, then a reporter for CNN. She then became an author and wrote a book about the TWA 800 crash. Because of this she became an expert. So she joined an aviation law firm as an investigator. She now writes freelance and is a Principal at Humanitarian Research Services. During all this time (I’ve left quite a bit out) she traveled to the Sahara to dig up a plane, moved to Syria to learn Arabic… The list goes on. I basically want to be my mom. I have a million passions and ideas and the thought of doing one thing for my entire life makes me tired. I also think it makes me boring. The least boring person on the planet is my mother. Who DOESN’T want to be that awesome?

Why is it that our society expects us to choose one thing and stick with it forever? People who jump from one job to the next are usually seen as irresponsible and flaky. But really they’re interesting and… here’s that word again… awesome.

I’ve started writing freelance, and have been hitting a few roadblocks. I have a few clips, but nothing major. But I’m 22, give me a break! But in journalism, regardless of your ideas or your writing ability, unless you’ve written for a major national magazine or newspaper, no one gives a crap. I pitched a story a few weeks ago to Major Parenting Magazine. The idea rocked. Editor was interested. She responded right away, we emailed back and forth, I wrote a nice long pitch, got my sources, etc etc. I gave her writing samples. Which is when it stalled. Apparently, I couldn’t write for MPM unless I had already written for another magazine, similar to theirs. Um…. Hello?! How does that make any sense? If you like my writing and you like my idea, what’s the damn problem? And do I need to mention the fact that it’s a vicious circle and how does anyone get anywhere with this mentality? I have written before, and the writing samples I do have should showcase my abilities regardless. But apparently not.

Whatever, I sold an article to Babble the same day.grand street painter

Experience is Relative

My point is this: If we’re good at something, we’re good at it. End of story. Unless you’re a heart surgeon, experience is relative. Why should we have to work for years and years at something in order to validate ourselves and our “chosen career”? We ask children, “What do you want to be when you grow up?” and they answer: teacher, fireman, astronaut, ballerina. And from the very beginning we give kids the idea that they can only be really good at one thing. That everything else they’re passionate about has to be pushed to the side and gets put in that horrible category of “hobby”. Which as we know, never gets taken seriously.

Plus, these careers can’t work in tandem. If I were to be an editor, do that for five years, then suddenly turn around to be in sales, I’d have to start all the way at the bottom again. Except for the fact that things you learn from 5 years as an editor can be hugely helpful as a saleswoman. There’s this assumption that when we choose one thing, we’re then incompetent at others. Of course, there are exceptions: law enforcement, lawyers, doctors, where you obviously you need more training than a simple BA or editorial gig.

But still, I’ve always wanted to be a cop. Maybe someday I will. After I write a book, open a bakery, travel the world, be a photographer and generally find a way to nurture all my passions and get paid at the same time.

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